Problem Statement
There are many ecommerce projects available online but we had to make Keyki different from others by introducing a video based user experience in ecommerce market, previously user could only view the images of available products but in Keyki we introduced the video based dynamic user experience in mobile app.
We divided the products in different categories on the basis of which user can search the products.
Challenges
We had to merge the eCommerce market with the TikTok app and give them both experiences in one application.
Had to design wireframes such that we can provide the right experience to the audience of both ecommerce as well as TikTok .
Had to divide the Products in specific categories so user can easily filter out the specific product.
Had to provide the full view screen to give HD video experience and the option to explore more about the product details and product checkout experience.
Solution
Introduced Bottom CTA for exploring the product details.
Categorized products into Specific Categories so it would also help out in filtering the products.
Introduced Segmented switcher to switch from video to pictures if user wants to view pictures only.
Tools & Technologies
